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The past couple of times I’ve spoken at Spa Industry conferences, I’ve heard industry experts describe the consumers’ perception of a spa as “a place to get fluffed and buffed,” implying that spas are purely meant for superficial grooming benefits.  Sure,…...

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Going to a spa can be a wonderful experience.  It is also a great way to bring balance into your life.  Massages on a regular basis help to alleviate stress and tension, while facials provide a great foundation to maintain…...

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